![]() ![]() The core elements of this program include wellness coping skills and WRAP training (Wellness Recovery Action Plan), all from a social justice framework with an emphasis on trauma-informed care, cultural humility model and narrative approaches. Warriors in Recovery: Forging an Alliance of Peers represents 44 hours of comprehensive training designed to inform and empower individuals wishing to work as peers for veterans within peer-delivered services, assisting individuals past or presently affected by mental health services, mental health system survival, addiction(s), co-occurring disorder(s), and traumatic experience(s), as they re-enter the community utilizing naturally occurring support. In collaboration with Cultivating a New Life LLC, we will offer the Warriors in Recovery: Forging an Alliance of Peers, Peer Support Specialist Training, specific to veterans. ![]() NAMI Multnomah is pleased to offer this Oregon Health Authority (OHA) approved Peer Support Specialist Training (PSST) for adults in Mental Health recovery. This is the start date of the following program: Give it a try and let us know if it works for you or what else has worked better.Apply Here: Veteran & Military Service Member PSST Application And when organized around your three or four key messages, they're almost certain to resonate, be remembered and, with just a little luck, get repeated. Though of course they must be vetted first, stories, examples, analogies, metaphors, and snappy one-liners can all serve as powerful message enhancers. With catchy phrases like “global company operating like a corner store,” and memorable details like “a warehouse in Oklahoma,” suddenly the abstract message "Our strength is in our people" starts to have meaning and credibility. Suddenly, the reporter can picture the executive opening that letter and imagine the grateful customer and the helpful employee and perhaps begin to think, wow, they DO have great people. She called Saturday so he wouldn’t worry all weekend. Then he got a call Saturday morning from one of our people who had located it at a warehouse in Oklahoma. When he hung up Friday afternoon, it seemed hopeless. In fact, just this week I received a letter from a customer who said he called us trying to track down a discontinued machine part. We like to say we’re a global company operating like a corner store. ![]() “Our strength is in our people-and how far they will go for customers. ![]() “What sets your company apart from the competition?” While all of those are excellent key messages, when they’re used with no supporting points, they seem cliché, trite and hollow.īut imagine if instead the conversation went like this: You might be inclined to answer with any of these common key messages “Innovation is at the heart of all we do,” or “Our location well positions us to serve customers,” or “Our strength is in our people.” Imagine a reporter asking, “What sets your company apart from the competition?” At Bluestone, we call these “message enhancers.” Not only is that bad for the reporter, it’s bad for the executive who will either be quoted saying something forgettable, or more likely, not quoted at all.īut here’s the rest of that media training secret: Most company messages sound alike until we back them up with interesting stories, examples, analogies, metaphors, etc. It’s true! So while communications teams may be pleased when executives “stick to the messages,” reporters and other audiences are frustrated that they can’t get beyond the predictable, abstract and boring rhetoric they’ve heard time and again. So we organize our thoughts into bundles of three or four messages and repeat those over and over.īut here's a media training secret: Most company messages sound a lot alike. Neither a reporter nor any other audience can reasonably remember more than three or four main points from any conversation. This is the fundamental rule of media training-and for good reason. If you’ve ever worked with a media trainer or PR person, you’ve likely been coached to identify and then stick to your key messages. ![]()
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